The brands Josh trusts.

Clinical-grade daily essentials

Third-party-tested foundational supplements — omega-3, vitamin D, and a clean multivitamin — formulated with bioavailable forms and nothing else.

Real food, powdered

A daily greens blend from regeneratively-farmed vegetables — no synthetic vitamins sprayed on, just real plants, freeze-dried.

Hydration, done right

Electrolyte blends with a real sodium-to-potassium ratio — no sugar, no dyes, no proprietary nonsense.

Recovery you can feel

Home cold plunge and recovery gear engineered for daily use — quiet, well-insulated, and built to last a decade.

Sleep, restored

Magnesium and botanical sleep support built around what actually helps you fall — and stay — asleep.

Functional mushrooms

Dual-extracted, fruiting-body mushroom blends with verified beta-glucan content — lion's mane, reishi, cordyceps.

Skincare from the soil

Minimalist skincare with biocompatible ingredients — short lists, no endocrine disruptors, fully disclosed.

Tools for a quieter mind

Breath and meditation tools — a guided breath trainer and a beautifully simple meditation timer.

Foundational nutrients, methylated

Methylated B-complex, chelated minerals, and a clean electrolyte — the basics done without fillers.

Nootropics, dialed in

Caffeine-free focus and calm formulas built on amino acids and adaptogens — no jittery proprietary blends.

Mineral hydration, clean

Trace-mineral hydration drops and tablets sourced from ancient seabeds — nothing synthetic.

Cold therapy, refined

Compact cold plunge tubs and chillers built for small spaces and daily cold exposure.

Heat, on demand

Portable infrared sauna blankets and panels for heat therapy at home.

Sleep, simplified

A single nightly formula — magnesium glycinate, glycine, and L-theanine. No melatonin.

Botanical wind-down

Caffeine-free evening teas and tinctures — reishi, chamomile, tart cherry.

Roots & fungi

Adaptogenic roots and dual-extracted mushrooms in single-origin powders.

Real-food protein

Grass-fed and plant proteins with nothing artificial — short, honest ingredient lists.

Skincare from the sea

Marine-derived, biocompatible skincare — seaweed, algae, and clean actives.

Less, but better

Three-ingredient skincare with full disclosure and zero endocrine disruptors.

Tools for stillness

Analog meditation and journaling tools — timers, cards, and breath guides.